Ten engines. Both sides of the language wall.
This is the roster a Western-only AI visibility platform cannot offer: the five Chinese engines answering hundreds of millions of consumer questions inside China, next to the five Western engines you already worry about. Same prompts, same scoring, one desk.
| Capability | MPower GEO Lens | Western-only AI visibility platforms |
|---|---|---|
| ChatGPT, Perplexity, Grok, Llama | Covered | Covered |
| Doubao 豆包 (ByteDance) | Covered | Not covered |
| DeepSeek | Covered | Rarely covered |
| Kimi (Moonshot AI) | Covered | Not covered |
| Qianwen 通义千问 (Alibaba) | Covered | Not covered |
| Ernie 文心一言 (Baidu) | Covered | Not covered |
| Prompts asked in the buyer's language | Chinese and English | English first |
| Cross-hemisphere benchmarking | Same methodology both sides | Not possible |
| Verbatim answer evidence retained | Every call | Varies |
Comparison reflects publicly documented engine rosters of Western AI visibility platforms as of mid 2026. We name capabilities, not vendors.
The Chinese engines
Each one is a distinct ecosystem with its own training data, its own citation habits and its own opinion of your brand.
Doubao 豆包 ByteDance
ByteDance's consumer AI assistant and one of the most-used chatbots inside China, distributed through the same gravity that powers Douyin. When a mainland consumer casually asks an AI for a recommendation, this is very often the AI they ask.
DeepSeek DeepSeek AI
The engine that jumped the wall: open models with global reach and a massive domestic user base across consumer and developer surfaces. DeepSeek answers shape opinion inside China and increasingly outside it.
Kimi Moonshot AI
Moonshot's long-context assistant, strong with students, researchers and professionals who ask detailed comparison questions: exactly the high-intent queries where brand recommendations are won and lost.
Qianwen 通义千问 Alibaba
Alibaba's Qwen family runs across consumer apps, Taobao-adjacent surfaces and a large share of Chinese enterprise deployments. Its view of your category propagates into thousands of downstream products.
Ernie 文心一言 Baidu
Baidu's flagship model, wired into China's dominant search engine. Ernie's answers sit where Chinese search traffic already is, which makes its brand opinions unusually consequential.
The Western engines
ChatGPT OpenAI
The largest AI assistant outside China and the default research companion for a global white-collar audience. If ChatGPT forgets you exist, a measurable share of your buyers never hears your name.
Google AI Mode Google
AI answers inside the world's largest search engine. The classic ten blue links are becoming one synthesized answer, and brands are either inside it or invisible.
Meta Llama Meta
The open-model family embedded in Meta's apps and thousands of third-party assistants. Llama's opinions replicate wherever its weights do.
Perplexity Perplexity AI
The citation-first AI search engine favored by exactly the analysts, journalists and buyers who research before they spend. Perplexity shows its sources, which makes it the most auditable engine in the West.
Grok xAI
xAI's engine wired into X, with a real-time bias and a tone of its own. Grok reaches an audience the other engines do not, and it is rarely shy about brands.
What we measure on every engine
- Mention rate. The share of answers that name your brand at all.
- Share of voice. Your mentions against your competitive set.
- First-mention rank. Whether you are the lead recommendation or the afterthought.
- Sentiment and framing. How each engine talks about you when it does.
- Themes. The attributes engines attach to you: price, quality, safety, technology.
- Sources. The sites and media each engine cites, which is where GEO action starts.
Methodology, stated plainly
Engines are queried through their API models. Consumer apps sometimes add retrieval layers on top, and where that distinction matters we say so in the report. In-country consumer-app probes are available for engagements that need them.
Engines are probabilistic, so single runs are noise. We sample in repeated waves and report movements only when they persist. Every verbatim answer is retained with a timestamp and the resolved model version.
The public demo on this site follows this exact methodology, including its disclosures.